SOM Report

Search Optimization Marketing

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Bot 2.0 Replacing MSNBot 1.1 For Better Crawling

November 6th, 2009 · No Comments

Microsoft will be saying good-bye to MSNBot1.1 that will be replaced by the next bot: 2.0B. In the Bing Community Blog, the team has said that there are many improvements made in the Bot 2.0 on the basis of performance and other areas. All the changes are done after the concerns showed by the webmasters.

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Yahoo Launches "Yahoo My Display Ads" For Ad Marketplace

June 24th, 2009 · No Comments

Recently, Yahoo launched Yahoo My Display Ads, which is a self-serve display ad marketplace that lets advertisers create and customize their campaigns by using more than 800 display templates. More…

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AdSense New Feature Allows Changing Font Size of Ad Text

June 19th, 2009 · No Comments

Recently, Google has come up with a new AdSense feature that lets users change the font size of the text in their AdSense ad units. More..

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FDA Approves Allergan's Ozurdex

June 19th, 2009 · No Comments




The Food and Drug Administration approved Allergan's Ozurdex, an eye implant to treat the retinal disease called macular edema.

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Translation Is An Instant Answer On Bing

June 18th, 2009 · No Comments

Microsoft's new search engine Bing gets translation Instant Answers to help users get various words and phrases translated into different languages. More…

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Microsoft Makes It Easier To Filter Out Explicit Images In Bing

June 17th, 2009 · No Comments

Microsoft introduced two new ways in order to provide users with a safe searching experience while using the new search engine, Bing. More…

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Microsoft's Bing Ad "Fast Forward" Launched On The Daily Show

June 15th, 2009 · No Comments

The latest on Microsoft's Bing ad campaign is the “Fast Forward” ad that is being aired on The Daily Show. It is believed that the search giant is spending a lot on its Bing ad campaign. More…

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Message Forwarding For Easy Access To Google's Webmaster Tools Message Center!

June 12th, 2009 · 1 Comment

Google forwarding messages of Webmaster Tools Message Center to the personal Google accounts of the users is an effort to make the Webmaster Tools Message Center more accessible to the users!  More…

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Google Launches Translator Toolkit For Easier and Faster Translations

June 10th, 2009 · No Comments

Google launched Translator Toolkit, a set of tools and a powerful editor that enables users to edit or improve the machine-translated output. More…

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Google Introduces Page Speed To Improve Web Pages Performance!

June 8th, 2009 · No Comments

Google has introduced Page Speed, a tool that helps webmasters improve the performance of their web pages. Page Speed is a Firefox Add-on integrated with Firebug.  More…

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