SOM Report

Recently, Yahoo launched Yahoo My Display Ads, which is a self-serve display ad marketplace that lets advertisers create and customize their campaigns by using more than 800 display templates. More…

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A lot of webmasters are talking about latest updates in Yahoo! Search, after the last update of February. They are reporting that there are heavy fluctuations in search results. More…

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According to many webmasters, Yahoo Search is updating its index and algorithm. However, it has not been confirmed officially. More…

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Yahoo!'s top mobile executive Marco Boerries announced his resignation from the search engine. He cited personal reasons for the departure.   More…

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Yahoo! Canada and the Air Miles Rewards Program has collaborated to offer users with free reward miles just for conducting their searches through Yahoo!  More…

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Yahoo's new Search Pad tool is not getting positive reviews from webmasters. Many webmasters are calling it a scrapper tool!  More…

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 A number of changes have been made by Yahoo! Search Marketing to its help center in its recent update.  More…

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Yahoo! implemented new terms and conditions for its ads, which will enable them to create ads, remove or add keywords without seeking the permission of advertisers. More…

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Yahoo! has reduced its data retention period from 13 months to 3 months only. Now the question is that, will Google follow such a move? More….

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Yahoo! is coming with new features for its Yahoo! Buzz. For example, Yahoo! Buzz Publisher gets new landing pages. More….

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